Korek czy zakrętka? (short: KcZ / eng. Cork or Cap?) is a premium wine, spirits & beverages shop. Specializing in a curated selection of fine wines—red, white, and sparkling—it’s the go-to destination for gifts, weddings, or an elegant evening. The shop also offers wine glasses and hosts tastings, creating a complete experience for wine enthusiasts. Located in Gdynia Orłowo, it’s a destination for wine lovers seeking quality and elegance.

SCOPE OF WORK:

• logo design
• graphic design
• marketing collaterals
• web design (e-commerce)
• UX

YOUR STYLE. YOUR CHOICE. CORK OR CAP?
The process of logo creation is a blend of passion, creativity, and precision. For KcZ project, we focused on crafting a graphic symbol that is both striking and versatile. At its core, the design features two iconic elements—a wine bottle and a whiskey bottle—representing the universality and diversity of the concept. The typography, set in Roboto font, encircles the symbol, adding harmony and emphasizing the elegance of the composition. The entire logo is enclosed within a circle, evoking the top-down view of a cork or cap, subtly reinforcing the brand’s message. This logo is designed to function perfectly as a stamp or seal, making it an exceptionally adaptable and practical visual identity element.

WHERE PREMIUM TASTE MEETS EXECEPTIONAL EXPERIENCE
For the KcZ project, our task extended beyond crafting a distinctive logo. We were entrusted with designing a full suite of marketing materials that reflected the brand’s elegance and appeal to discerning clientele. This included creating refined business cards, stylish product brochures, and exquisite wine labels tailored for exclusive tasting events. Every element was meticulously designed to enhance the sophisticated atmosphere of this premium space, ensuring a cohesive and luxurious visual identity that resonates with its high-end audience.
The online store was crafted with user experience at its core, featuring a clean and clear product presentation. Its standout functionality includes advanced filtering options, allowing customers to search by country of origin, vintage year, or grape variety. This ensures that even the most discerning connoisseurs can effortlessly find exactly what they are looking for. The result is a seamless digital shopping experience that perfectly complements the premium nature of the brand.